Good old Wikipedia describes it as “the use of marketing techniques specifically designed to teach the customer what you are doing and how a service or product will benefit them well before they purchase it”
Here’s how it works…
You provide valuable content for future customers so they get to figure out how your product is going to benefit them before they buy it…
You position yourself as the EXPERT – the ‘go to’ person – the person of authority who can help them achieve what they want (SOLVE THEIR PROBLEM/FULFIL THEIR DESIRE)
It sounds simple doesn’t it?
Well it really is
Just start using social media – Facebook Lives, Instagram Lives, write blog posts, record YouTube videos etc…
All free value to draw people towards YOU – create a connection and form a rapport
We’ve been doing this from the very first day we started our online business and we can tell you it works
Now you know 🙂
For more information would you like our PDF – The ABC Of Attraction Marketing?
Just reply in the comments and we’ll wing it over
Chris And Susan
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